Sports on TV in the U.S.

Main source of sports news in selected countries 2016

TV viewers and ratings of most watched sporting events in the U.S. 2015

Number of TV viewers and ratings of most watched sporting events in the U.S. 2015

TV viewers who typically watched sports on TV in the U.S. 2017

Live sports viewing in the U.S. 2016, by age and device

U.S. sports fans: pay TV behavior 2016

Premium channel subscription rate in North America 2015

Difficulty in finding sports progrmaming on TV in North America 2015

Popularity of sports OTT video services in the U.S. 2015

Leading sports OTT video services in the U.S. 2015

Number of viewers (on broadcast TV) of a National Football League event in the U.S. 2017

Age breakdown of NFL TV audience in the U.S. 2015

NFL television audience in 2015, by gender

NFL regular season female TV audience 2013-15, by age

NFL TV ratings and viewership 2016-17

NFL TV broadcasting rights annual value 1983-2021

Super Bowl TV viewership in the U.S. 1990-2017

Super Bowl TV ratings in the U.S. 2017

Super Bowl advertising spending 2003-2017

Largest Super Bowl advertisers 2016

Most shared Super Bowl ads 2017

Average cost 30-second advertisement Super Bowl US broadcast 2002-2017

NBA Finals TV viewership in the U.S. 2000-2017

NBA Finals TV ratings in the U.S. 2002-2017

Average U.S. TV viewership selected NBA games 2016

NBA finals: cost of a TV commercial 2013-2015

Largest NBA regular season advertisers 2015-2016

TV ad impressions during NBA season finals 2016, by company

Most watched soccer games in the U.S. 2015

Average TV viewership in the U.S. of selected soccer games 2016

Number of MLS TV viewers in the U.S 2013-2015

Live soccer programming in the U.S. 2015, by network

Most identifiable official sponsors of FIFA World Cup in U.S. 2014

Leading FIFA World Cup TV advertisers on ESPN & ABC 2014

Women's World Cup viewership in the U.S. 2015

Average TV viewership selected National Hockey League games in the U.S. 2016

Average TV viewership NHL Stanley Cup games 2008-2017

Average U.S. TV ratings NHL Stanley Cup games 2006-2017

Average TV viewership of selected Major League Baseball games 2016

Baseball World Series TV viewership in the U.S. 2000-2016

Baseball World Series TV ratings in the U.S. 2000-2016

Average number of U.S. TV viewers major golf tournaments 2016

TV ratings for final round of The Masters in U.S. 1997-2016

Number of TV viewers and ratings for the U.S. Open Women's Final in the U.S. 2016

Number of TV viewers and ratings for the U.S. Open Men's Final in the U.S. 2017

Average U.S. TV audience of selected NASCAR races 2016

NCAA basketball March Madness tournament average TV ratings 1993-2015

NCAA college football TV ratings and viewership 2017

TV viewers of extreme or action sports in the U.S. 2017

U.S. TV ratings of the Summer Olympics opening ceremony 1972-2016

Viewers of the Summer Olympics opening ceremony in the U.S. 1988-2016

Rio 2016: daily viewership figures

Rio Paralympics 2016: daily viewership figures

Olympic fans: second screen activities 2016

Rio 2016: commercial load time in the U.S.

Rio 2016: share in national TV ad spend in the U.S.

Most shared Olympics ads of all time

Major sporting events national TV ad revenue in the U.S. 2008-2016

TV advertising spending during post-season sports 2016

Sports ad revenue - U.S. national TV 2011-2016

Sports ad revenue - ABC, CBS, FOX, NBC 2015

Largest TV advertisers in U.S. sports TV 2015

Average cost of a TV commercial during major sporting events in the U.S. in 2014

Opinion on ads in sports in the U.S. 2016