Consumer insights into grocery shopper loyalty in the United Kingdom (UK)

How strong a relationship do shoppers have with their supermarkets?

This report presents a range of data relating to customer loyalty and grocery shopping in the United Kingdom (UK). Key drivers of shopper loyalty are looked at, as well as the impact and appeal of discounters. The roles of loyalty cards and programmes are also explored, with a look at major supermarket cards.
  • Language: English
  • Released: February 2017
Study included in Corporate Account only.
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