Health Behavior Typology in the U.S. 2018 report

Consumer Insights report

Health Behavior Typology in the U.S. 2018 report

Health is an issue that forms our lives in the most essential ways, and has recently evolved into a vivid economically relevant market. Yet the importance of health differs immensely between individuals and cultures. Our report shows that Americans are highly involved with health issues and like the support of eHealth apps and devices.

Topics include

  • Global comparison of attitudes towards personal health behavior
  • Share of respondents who use eHealth apps and/or devices
  • Distribution of health types among U.S. respondents
  • eHealth devices/apps in the U.S.
  • Demographic characteristics of different health types in the U.S

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