This Brand Report covers Spotify in the digital music market of France. Receiving up to four updates throughout the year, the report is based on data from the Global Consumer Survey, as of August 2022.
This report offers the reader a comprehensive overview of Spotify users in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints.
Additionally, the report allows the reader to benchmark Spotify users in France (''brand users'') against French digital music buyers in general (''category users''), and the overall French onliner, labelled as ''all respondents'' in the charts.
The report is updated quarterly and is based on data from the Statista Global Consumer Survey, an international survey that covers more than 14,500 brands across 56 countries.