The number of boats sold annually by brokers in the United States has remained steady at around 30,000 units between 2012 and 2016. The pre-own recreational boat market was considerably larger with unit sales of around 950 thousand for the five years preceding 2014. Sales of jet boats, sail boats and outboard boats all seen sharp declines in the years 2008 and 2009. Although unit sales for these products are increasing, none of them have reached the numbers seen pre 2008.
Recreational boating was a popular activity among North American campers in 2015. During a survey of campers, 22 percent indicated that canoeing or kayaking was their favorite recreation activity and a further 13 percent selected either motor boating, jet skiing or water sports. It is also a popular hobby of affluent Americans, with 10.3 percent of U.S. household with an income over 200,000 U.S. dollars reported owning a boat in 2015.