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Gucci - Statistics & Facts

Gucci was founded in Florence, Italy in 1921 as a leather goods manufacturer and has since risen to become one of the most glamorous and prestigious luxury brands worldwide. The global personal luxury goods market, of which Gucci is a major player, has grown in value substantially in recent years, rising from 147 billion Euros in 2009 to 281 billion euros in 2019. In 2020, with the impact of the pandemic and the lockdown measures, the personal luxury goods market underwent a significant decline. One third of the market value is attributed to sales of accessories such as luxury watches or handbags.

Strong retail network

As of 2020, Gucci was the fourth most valuable luxury brand worldwide, behind Louis Vuitton, Chanel, and Hermès. In that year, the brand had a value of about 27.2 billion U.S. dollars. It is the largest brand owned by its parent company, the Kering Group. The majority of Gucci’s revenue is attributed to leather goods, such as handbags and wallets, followed by shoes and ready-to-wear clothing. Although it is a European brand, there are currently 212 Gucci stores operating in emerging countries worldwide, compared to only 105 in Western Europe.

As a luxury brand, Gucci products are more expensive than average, many of their handbags are priced at well over a thousand dollars each. However, across different income groups, Americans find ways to afford the brand, with about 31 percent of consumers who earn between two and three thousand dollars per month owning a Gucci item. This proportion rises to 50 percent for Americans who earn between eight and nine thousand dollars per month. In fact, a 2018 survey found that a little less than a third of all Americans owned a fashion item or accessory from Gucci.

Online presence

Gucci also has a strong online presence, with over nine million visits to their website in February 2021, making it the second most visited luxury brand website in that period. The brand also has a popular Instagram page, with nearly 42 million followers as of July 2020.

Key figures

The most important key figures provide you with a compact summary of the topic of "Gucci " and take you straight to the corresponding statistics.

Key figures

Online presence

Consumer behavior

Interesting statistics

In the following 4 chapters, you will quickly find the 22 most important statistics relating to "Gucci ".

Gucci

Dossier on the topic

All important statistics are prepared by our experts – available for direct download as PPT & PDF!
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Gucci - Statistics & Facts

Gucci was founded in Florence, Italy in 1921 as a leather goods manufacturer and has since risen to become one of the most glamorous and prestigious luxury brands worldwide. The global personal luxury goods market, of which Gucci is a major player, has grown in value substantially in recent years, rising from 147 billion Euros in 2009 to 281 billion euros in 2019. In 2020, with the impact of the pandemic and the lockdown measures, the personal luxury goods market underwent a significant decline. One third of the market value is attributed to sales of accessories such as luxury watches or handbags.

Strong retail network

As of 2020, Gucci was the fourth most valuable luxury brand worldwide, behind Louis Vuitton, Chanel, and Hermès. In that year, the brand had a value of about 27.2 billion U.S. dollars. It is the largest brand owned by its parent company, the Kering Group. The majority of Gucci’s revenue is attributed to leather goods, such as handbags and wallets, followed by shoes and ready-to-wear clothing. Although it is a European brand, there are currently 212 Gucci stores operating in emerging countries worldwide, compared to only 105 in Western Europe.

As a luxury brand, Gucci products are more expensive than average, many of their handbags are priced at well over a thousand dollars each. However, across different income groups, Americans find ways to afford the brand, with about 31 percent of consumers who earn between two and three thousand dollars per month owning a Gucci item. This proportion rises to 50 percent for Americans who earn between eight and nine thousand dollars per month. In fact, a 2018 survey found that a little less than a third of all Americans owned a fashion item or accessory from Gucci.

Online presence

Gucci also has a strong online presence, with over nine million visits to their website in February 2021, making it the second most visited luxury brand website in that period. The brand also has a popular Instagram page, with nearly 42 million followers as of July 2020.

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