In 2023 – the first year of Luiz Inácio Lula da Silva's third term as president of Brazil – the Brazilian federal government spent approximately 358 million Brazilian reals on advertising, down from almost 589 million reals in 2022 – the last year of Jair Messias Bolsonaro's administration.
Advertising spending of the Brazilian federal government from 2018 to 2023
(in million Brazilian reals)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Folha. (March 13, 2024). Advertising spending of the Brazilian federal government from 2018 to 2023 (in million Brazilian reals) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/752803/brazil-ad-spend-federal-government-month/
Folha. "Advertising spending of the Brazilian federal government from 2018 to 2023 (in million Brazilian reals)." Chart. March 13, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/752803/brazil-ad-spend-federal-government-month/
Folha. (2024). Advertising spending of the Brazilian federal government from 2018 to 2023 (in million Brazilian reals). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/752803/brazil-ad-spend-federal-government-month/
Folha. "Advertising Spending of The Brazilian Federal Government from 2018 to 2023 (in Million Brazilian Reals)." Statista, Statista Inc., 13 Mar 2024, https://www.statista.com/statistics/752803/brazil-ad-spend-federal-government-month/
Folha, Advertising spending of the Brazilian federal government from 2018 to 2023 (in million Brazilian reals) Statista, https://www.statista.com/statistics/752803/brazil-ad-spend-federal-government-month/ (last visited October 31, 2024)
Advertising spending of the Brazilian federal government from 2018 to 2023 (in million Brazilian reals) [Graph], Folha, March 13, 2024. [Online]. Available: https://www.statista.com/statistics/752803/brazil-ad-spend-federal-government-month/