TV advertising spending in Brazil 2019-2022, by type

Published by
J. G. Navarro,
Oct 22, 2024

In 2022, TV advertising spending in Brazil amounted to approximately 33.2 billion Brazilian reals. That includes free-to-air TV, pay TV, and TV merchandising.

TV advertising spending in Brazil from 2019 to 2022, by type (in billion Brazilian reals)

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Sources

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Release date

September 2023

Region

Brazil

Survey time period

2019 to 2022

Supplementary notes

* According to the source, data collection changed in 2022 onward. Including free-to-air TV, pay TV, and TV merchandising. In 2022, the source did not break down the percentages by type of TV advertising.

The date of release is the date of access.

Data preceding 2022 was retrieved from earlier releases.

Numbers have been rounded.

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