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Cloud Gaming - Mexico

Mexico

Revenue in the Cloud Gaming market is projected to reach US$74.75m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 30.45%, resulting in a projected market volume of US$282.40m by 2029.
In the Cloud Gaming market, the number of readers is expected to amount to 9.4m users by 2029.
User penetration will be 5.8% in 2024 and is expected to hit 7.0% by 2029.
The average revenue per user (ARPU) is expected to amount to US$10.04.
In global comparison, most revenue will be generated in the United States (US$1,938.00m in 2024).

Key regions: Europe, Germany, India, France, Asia

Market

Region

Region comparison

Currency

Analyst Opinion

The Cloud Gaming market in Mexico is experiencing significant growth and development due to various factors.

Customer preferences: Mexican consumers are increasingly drawn to the convenience and accessibility offered by cloud gaming. With the rise of mobile gaming and the increasing availability of high-speed internet connections, gamers in Mexico are looking for ways to play their favorite games without the need for expensive gaming hardware. Cloud gaming allows them to do just that, as it enables them to stream games directly to their devices without the need for powerful consoles or PCs. This appeals to a wide range of gamers, from casual players to hardcore enthusiasts.

Trends in the market: One of the key trends in the Mexican cloud gaming market is the increasing adoption of subscription-based gaming services. These services offer gamers access to a library of games for a fixed monthly fee, eliminating the need to purchase individual titles. This model has gained popularity in Mexico as it provides gamers with a cost-effective way to access a wide variety of games. Additionally, cloud gaming platforms are partnering with local telecom companies to offer bundled services, further increasing their appeal to consumers. Another trend in the market is the emergence of local cloud gaming platforms. While international players dominate the global cloud gaming market, Mexico has seen the rise of homegrown platforms that cater specifically to the needs and preferences of Mexican gamers. These platforms offer localized content, customer support in Spanish, and tailored pricing plans to attract and retain Mexican gamers.

Local special circumstances: Mexico has a large and growing gaming community, with an estimated 72 million gamers in the country. This presents a significant opportunity for cloud gaming providers to tap into a relatively untapped market. Additionally, Mexico has a strong gaming culture, with gaming conventions and events drawing thousands of attendees. This cultural affinity for gaming creates a fertile ground for the growth of cloud gaming in the country.

Underlying macroeconomic factors: Mexico has seen steady economic growth in recent years, with a growing middle class and increasing disposable income. This has resulted in a higher demand for entertainment options, including gaming. Additionally, the country has made significant investments in improving its telecommunications infrastructure, including the expansion of high-speed internet access. This has created an enabling environment for cloud gaming to thrive, as it requires a stable and fast internet connection. In conclusion, the Cloud Gaming market in Mexico is experiencing rapid growth and development due to customer preferences for convenience and accessibility, the emergence of subscription-based gaming services, the rise of local platforms catering to Mexican gamers, the country's strong gaming culture, and underlying macroeconomic factors such as economic growth and improved internet infrastructure.

Methodology

Data coverage:

Figures are based on subscription spending, consumer spending, investment, and funding data.

Modeling approach / Market size:

Market sizes are determined by a Top-Down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, research companies. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, internet penetration and cloud revenues. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

Additional Notes:

The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.