Market Insights: Advertising & Media

Discover the future-facing insights about advertising and media

Make fact-based decisions

Get current and forecast data about ad spending, users, reach, desktop and mobile splits, and much more from our easily accessible advertising and media markets.

Advertising

TV & Video Advertising

Out-of-Home Advertising

Social Media Advertising

Influencer Advertising

Digital Banner Advertising

Digital Classifieds

Esports

Sponsorship & Advertising

Merchandise & Ticketing

Metaverse Live Entertainment

Metaverse Advertising

Metaverse Digital Media

Metaverse AR & VR Hardware

Metaverse Virtual Assets

Metaverse Health and Fitness

Metaverse Gaming

Metaverse eCommerce

Metaverse Workplace

Highlights

Extensive content coverage
Comparable data for 100+ markets
Broad geographical coverage
Comparable data for 190+ geographies and (custom) regions
Relevant, up-to-date & forecast data
Market-specific KPIs and 2+ yearly updates, including 5-year forecasts

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Get an overview of more benefits

Unique advertising KPIs
Unique and highly specialized KPIs such as reach, programmatic advertising, and media usage frequency.
Market Insights reports
Extensive qualitative reports on the mechanisms and trends that make the Advertising market move and grow.
Customer-validated data
Ongoing interaction with our customer agencies and marketeers allows us to continuously validate and fine-tune our advertising & media data.

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Current trends, market data and future insights – all in one place. Our data-driven intelligence, expert opinions and comprehensive research provide you with accurate facts for informed decision-making.

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