Online Lottery - Benelux

  • Benelux
  • Revenue in the Online Lottery market is projected to reach US$303.30m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 5.08%, resulting in a projected market volume of US$388.50m by 2029.
  • In the Online Lottery market, the number of users is expected to amount to 0.6m users by 2029.
  • User penetration will be 1.6% in 2024 and is expected to hit 2.1% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$0.62k.
  • In global comparison, most revenue will be generated in the United States (US$5,743.00m in 2024).
  • With a projected rate of 6.5%, the user penetration in the Online Lottery market is highest in South Korea.
 
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Analyst Opinion

The Online Lottery market in Benelux has been experiencing significant growth in recent years. Customer preferences have shifted towards online platforms due to the convenience and accessibility they offer. Additionally, the market has benefited from several trends, such as the increasing popularity of mobile gaming and the rise of e-commerce. Local special circumstances, such as government regulations and the presence of established lottery operators, have also played a role in shaping the market. Furthermore, underlying macroeconomic factors, such as the overall economic growth and disposable income levels in the region, have contributed to the development of the Online Lottery market in Benelux. Customer preferences in the Online Lottery market in Benelux have shifted towards online platforms. This is primarily due to the convenience and accessibility they offer. Online lottery platforms allow customers to participate in various lottery games from the comfort of their own homes, eliminating the need to visit physical retail locations. Furthermore, online platforms provide a wide range of lottery games and attractive promotions, which appeal to customers looking for variety and value for money. Several trends have contributed to the growth of the Online Lottery market in Benelux. The increasing popularity of mobile gaming has played a significant role. With the widespread availability of smartphones and high-speed internet connections, more people are using their mobile devices to access online lottery platforms. This trend has opened up new opportunities for lottery operators to reach a larger customer base and increase their revenues. Another trend that has influenced the Online Lottery market in Benelux is the rise of e-commerce. As more people are comfortable making online purchases, they are also more willing to participate in online lottery games. E-commerce platforms have made it easier for customers to buy lottery tickets and claim their winnings, further driving the growth of the market. Local special circumstances have also shaped the Online Lottery market in Benelux. Government regulations play a crucial role in determining the legality and operation of online lottery platforms. In some countries within the Benelux region, online lottery operations are tightly regulated and licensed by the government. This ensures that customers are protected from fraudulent activities and that the market operates in a fair and transparent manner. The presence of established lottery operators in the region has also influenced the development of the Online Lottery market in Benelux. These operators have leveraged their brand reputation and customer base to expand into the online space. Their experience and resources have allowed them to develop robust online platforms and offer a wide range of lottery games, attracting customers who are familiar with their brand. Underlying macroeconomic factors have played a role in the growth of the Online Lottery market in Benelux. The region has experienced overall economic growth, which has led to an increase in disposable income levels. As people have more disposable income, they are more likely to participate in online lottery games as a form of entertainment and potential winnings. In conclusion, the Online Lottery market in Benelux has experienced significant growth due to customer preferences shifting towards online platforms, several trends such as the popularity of mobile gaming and e-commerce, local special circumstances including government regulations and the presence of established operators, and underlying macroeconomic factors such as economic growth and disposable income levels. These factors have collectively contributed to the development and expansion of the Online Lottery market in Benelux.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services.

Modeling approach:

Market size is determined through a Top-Down approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global survey), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP, number of internet users, and internet consumption.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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