Footwear - Nigeria

  • Nigeria
  • In 2024, the revenue generated from the Footwear market in Nigeria amounts to US$2.1bn.
  • It is projected to grow annually by 4.31% (CAGR 2024-2029).
  • Among its segments, the Boots segment holds the largest market volume of US$0.7bn in 2024.
  • In global comparison, in China generates the most revenue in the Footwear market with a projected revenue of US$118bn in 2024.
  • In relation to Nigeria's total population figures, the per person revenue generated in 2024 is US$9.31.
  • By 2029, the volume of the Footwear market in Nigeria is expected to reach 105.4m pairs.
  • Furthermore, in 2025, the Footwear market is expected to exhibit a volume growth of 2.5%.
  • The average volume per person in the Footwear market is expected to amount to 0.43pairs in 2024.
  • It is also noteworthy that by 2024, 100% of sales in the Footwear market in Nigeria will be attributable to Non-Luxury.
  • Nigeria's footwear market is experiencing a surge in demand for locally made, handcrafted shoes due to a growing appreciation for traditional craftsmanship.

Key regions: United States, India, Australia, United Kingdom, China

 
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Analyst Opinion

The overall outlook for the fashion industry remains positive as the share of the apparel and footwear portfolio is expected to decline only slightly, leading to enormous overall growth potential. The most important driver for the global footwear market is the increasing importance of emerging markets not only as production sites but also as consumer markets. This indicates a strong impetus for producers and retailers to diversify their geographical presence to enable further growth. Additionally, the athleisure trend that combines comfort with chic and has elevated functional sportswear to coveted fashion statements is bound to continue.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on footwear which comprises Sneakers, Athletic Footwear, Leather Footwear, and Textile & Other Footwear segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index, and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Footwear market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

Overview

  • Revenue
  • Key Players
  • Volume
  • Price
  • Sales Channels
  • Product Types
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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