The Furniture market centers on different movable commodities designed to support various actions and functions, such as seating, sleeping, working, eating, and holding or storing objects. Furniture is usually made from various materials including metal, plastic, and wood. Unmovable household objects (e.g., sinks, faucets, etc.) are excluded from this market as well as paintings, mirrors, cutlery, and other small objects.
The market takes into account furniture for use in private households only (B2C). Meanwhile, B2B (business to business) sales (e.g., furniture for coffee shops, offices, etc.) are not included in the shown sales figures. Although furniture sometimes has a decorative, symbolic, or religious purpose, the focus lies on furniture with a primarily functional role and the market is segmented accordingly. In terms of key players in the market, IKEA is the leading furniture company, however, with the rise of eCommerce, players such as Wayfair are gaining ground.