The Household Cleaners market covers all consumer products used for the cleaning of surfaces, windows, and toilets. Special cleaning agents, such as beeswax, auxiliary products for cleaning (e.g., mops and brooms), products sold in wholesale quantities, and household cleaning services are not included. Home & Laundry Care's second largest market is household cleaning detergents.
The Household Cleaners page provides market insights and examines changes in revenue trends, users, and average revenue per user. Sales channel data is also displayed. The sales channel provides the ratio between online and offline purchases and the comparison between purchases made via mobile and desktop devices. The market data only covers the B2C market, and revenue is estimated based on where the transaction occurs. Detailed definitions and explanations for each market can be found on the corresponding pages.
The Household Cleaners market is built on resources from the Statista platform as well as on in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. We evaluate the status quo of the market, monitor trends, and create an independent forecast regarding market developments of the global Household Cleaners industry.