Non-Alcoholic Drinks - Kuwait

The Non-Alcoholic Drinks market in Kuwait is experiencing significant growth and development in recent years. Customer preferences in Kuwait are shifting towards healthier and more natural beverage options. Consumers are becoming more health-conscious and are seeking non-alcoholic drinks that are low in sugar, free from artificial ingredients, and made with natural flavors. This trend is driven by a growing awareness of the negative health effects of sugary drinks and a desire for a healthier lifestyle. As a result, there is a growing demand for non-alcoholic drinks such as flavored water, herbal teas, and natural fruit juices. One of the key trends in the Non-Alcoholic Drinks market in Kuwait is the increasing popularity of functional beverages. Functional beverages are drinks that offer additional health benefits beyond basic hydration. These beverages often contain added vitamins, minerals, or other nutrients that are believed to provide specific health benefits. In Kuwait, functional beverages such as energy drinks, sports drinks, and fortified juices are gaining popularity among consumers who are looking for convenient ways to improve their health and well-being. Another trend in the market is the growing demand for premium and artisanal non-alcoholic drinks. Kuwaiti consumers are willing to pay a premium for high-quality, unique, and locally produced beverages. This trend is driven by a desire for exclusivity and a preference for products that are made with care and attention to detail. As a result, there is a growing market for artisanal sodas, craft juices, and specialty teas in Kuwait. Local special circumstances in Kuwait also contribute to the development of the Non-Alcoholic Drinks market. Kuwait has a hot and arid climate, which creates a high demand for refreshing and hydrating beverages. Additionally, the country has a large expatriate population, which brings a diverse range of tastes and preferences to the market. This diversity creates opportunities for the introduction of new and innovative non-alcoholic drinks that cater to different cultural and dietary needs. Underlying macroeconomic factors also play a role in the growth of the Non-Alcoholic Drinks market in Kuwait. The country has a high per capita income and a strong economy, which enables consumers to afford premium and higher-priced beverages. Additionally, Kuwait has a well-developed retail infrastructure, with a wide range of supermarkets, convenience stores, and cafes that offer a variety of non-alcoholic drinks. This accessibility and availability of non-alcoholic drinks contribute to the overall growth of the market. In conclusion, the Non-Alcoholic Drinks market in Kuwait is experiencing growth and development driven by changing customer preferences, including a shift towards healthier options and a demand for functional and premium beverages. Local special circumstances, such as the climate and the expatriate population, also contribute to the market's development. Additionally, underlying macroeconomic factors, including a high per capita income and a well-developed retail infrastructure, support the growth of the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.