Health & Fitness - United Kingdom

Definition:

The Health & Fitness market contains apps for tracking health, working out, managing stress, and providing various home remedies. The scheduled and interactive nature of many of these apps encourages users to pursue and maintain healthy lifestyles. Workout apps such as Home Workout encourage regular exercise routines with increasing progressions of difficulty. Another app, MyFitnessPal, tracks diet and calorie consumption in order to achieve specific weight goals.

Additional Information:

We consider three different sources of revenue:

• Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
• Paid app revenue from the one-time purchase of an app
• Advertising revenue obtained from showing ads within an app

Our statistics include the revenue earned by developers and also the revenue earned by stores through commissions.