Music Streaming

  • South Africa
  • Revenue in the Music Streaming segment is projected to reach US$55m in 2021.
  • Revenue is expected to show an annual growth rate (CAGR 2021-2025) of 12.78%, resulting in a projected market volume of US$89m by 2025.
  • In global comparison, most revenue will be generated in the United States (US$8,669m in 2021).
  • In the Music Streaming segment, the number of users is expected to amount to 7.1m users by 2025.
  • User penetration will be 8.0% in 2021 and is expected to hit 11.2% by 2025.
  • In the year 2021 a share of 40.5% of users is in the high income group.
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