ePublishing - Belarus

Belarus

Belarus is projected to witness a significant growth in the ePublishing market, with revenue expected to reach US$24.38m by 2024.
This forecast indicates a promising future for the country's digital publishing industry.
Moreover, the market is anticipated to display a steady annual growth rate (CAGR 2024-2027) of 2.59%, resulting in a projected market volume of US$26.32m by 2027.
Among the various segments within the ePublishing market, eBooks stands out as the largest market with a volume of US$7.27m in 2024.
This segment demonstrates the potential for significant revenue generation in Belarus.
Furthermore, the number of readers in the ePublishing market is expected to rise to 1.8m users by 2027.
This growth in readership reflects the increasing popularity and accessibility of digital content in Belarus.
In terms of user penetration, the ePublishing market is projected to reach a penetration rate of 18.7% in 2024.
This indicates that a significant portion of the population will be engaged in consuming digital content.
The average revenue per user (ARPU) is expected to amount to US$13.87, indicating the potential for considerable revenue generation from each user in the ePublishing market.
On a global scale, it is noteworthy that in the United States is projected to generate the highest revenue in the ePublishing market, with an estimated revenue of US$21,770.00m in 2024.
This highlights the dominance of the US market in the digital publishing industry.
In conclusion, in Belarus is poised to experience substantial growth in the ePublishing market, with promising revenue projections and an increasing number of readers.
The country's digital publishing sector has the potential to thrive and contribute significantly to the global ePublishing market landscape.
ePublishing in Belarus is on the rise, with a growing number of local authors and publishers embracing digital platforms to reach a broader global audience.

Key regions: Japan, United States, India, Germany, United Kingdom

Market

Region

Region comparison

Currency

Analyst Opinion

Although the ePublishing market has seen many attempts to establish popular business models (e.g., subscription-based services), the market still hasn’t succeeded in reaching a significant shift of user numbers towards subscriptions. Services offering unlimited access like Readly are lacking comprehensive portfolios of wide-reaching and popular publications such as big newspapers or magazines as those prefer to sell their electronic versions on their own. In this context, Apple could be a glimmer of hope to have the lasting traction to combine meaningful content from major publishers into one single service.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the ePublishing market. ePublishing is defined as paid editorial/written content distributed over the internet, including eBooks (fiction, non-fiction, and academic publications), digital editions (replicas) of consumer and trade/business magazines (eMagazines), as well as daily or weekly newspapers (ePapers). All monetary figures refer to consumer spending on digital goods or subscriptions in the respective market. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., the Statista Global Consumer Survey), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). GCS data is reweighted for representativeness.