Matchmaking - Chad

  • Chad
  • Revenue in the Matchmaking market is projected to reach US$0.89m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 11.30%, resulting in a projected market volume of US$1.52m by 2029.
  • In the Matchmaking market, the number of users is expected to amount to 46.7k users by 2029.
  • User penetration will be 0.2% in 2024 and is expected to hit 0.2% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$20.14.
  • In global comparison, most revenue will be generated in China (US$1,211.00m in 2024).
  • With a projected rate of 3.8%, the user penetration in the Matchmaking market is highest in South Korea.
 
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Analyst Opinion

The Casual Dating market in Chad is experiencing significant growth and development due to changing customer preferences and local special circumstances.

Customer preferences:
Chadian customers are increasingly turning to casual dating as a way to meet new people and explore romantic relationships. This shift in preferences can be attributed to several factors. Firstly, the younger generation in Chad is becoming more open-minded and progressive, embracing Western cultural influences and adopting a more liberal attitude towards relationships. Additionally, the rise of social media and dating apps has made it easier for individuals to connect with potential partners, further fueling the demand for casual dating services.

Trends in the market:
One of the key trends in the Casual Dating market in Chad is the increasing popularity of online platforms and mobile applications. These platforms provide a convenient and discreet way for individuals to connect with like-minded people, without the need for traditional dating rituals or commitments. The ease of use and wide range of options available on these platforms have made them particularly appealing to the younger generation in Chad. Another trend in the market is the growing acceptance of casual dating among women. Traditionally, Chadian society has been conservative when it comes to relationships, with women expected to adhere to strict social norms. However, there has been a gradual shift in attitudes, with more women embracing casual dating as a way to assert their independence and explore their own desires. This trend is likely to continue as gender equality and empowerment become more prominent in Chad.

Local special circumstances:
Chad is a country with a relatively young population, with a large proportion of its population under the age of 30. This demographic factor plays a significant role in the growth of the Casual Dating market, as young adults are more likely to engage in casual relationships and seek out casual dating services. Additionally, the urbanization and modernization of Chad's major cities have created an environment conducive to casual dating, with more opportunities for socializing and meeting new people.

Underlying macroeconomic factors:
The development of the Casual Dating market in Chad is also influenced by underlying macroeconomic factors. As the country experiences economic growth and increased urbanization, disposable incomes are rising, allowing individuals to spend more on leisure activities, including casual dating. Furthermore, the expansion of the middle class in Chad has led to a greater demand for entertainment and socializing, driving the growth of the casual dating industry. In conclusion, the Casual Dating market in Chad is witnessing significant growth and development due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The increasing acceptance of casual dating, the popularity of online platforms, and the young demographic profile of the country are all contributing to the expansion of the market. As Chad continues to modernize and embrace Western influences, the Casual Dating market is expected to further thrive in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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