The grocery delivery market in Burundi has been growing steadily in recent years as more and more consumers are turning to online platforms to purchase their daily necessities.
Customer preferences: Burundian consumers are increasingly looking for convenience and time-saving solutions when it comes to grocery shopping. With busy lifestyles and limited transportation options, many consumers are turning to online grocery delivery services to save time and effort. Additionally, the COVID-19 pandemic has further accelerated the shift towards online shopping as consumers are looking for safer ways to purchase their groceries.
Trends in the market: One of the key trends in the Burundian grocery delivery market is the emergence of new players in the market. With the growth in demand for online grocery delivery services, new companies have entered the market to capitalize on this trend. This has led to increased competition and innovation in the market, with companies offering new services and features to attract and retain customers.Another trend in the market is the increasing use of mobile apps for grocery delivery. With the high penetration of smartphones in Burundi, many consumers are using mobile apps to order groceries online. This has led to a shift towards more mobile-friendly platforms and has also increased the demand for faster and more efficient delivery services.
Local special circumstances: Burundi is a small, landlocked country with limited infrastructure and transportation options. This has created challenges for companies looking to enter the grocery delivery market, as they need to navigate the country's complex logistics and transportation systems. Additionally, the country's low internet penetration rate and limited access to technology has made it difficult for some consumers to access online grocery delivery services.
Underlying macroeconomic factors: Burundi is one of the poorest countries in the world, with a low GDP per capita and high levels of poverty. Despite these challenges, the country has experienced some economic growth in recent years, which has led to an increase in consumer spending. This has created opportunities for companies looking to enter the grocery delivery market, as consumers have more disposable income to spend on convenience services.In conclusion, the grocery delivery market in Burundi is growing as consumers are looking for more convenient and time-saving solutions for their grocery shopping needs. While there are some challenges in the market, such as limited infrastructure and low internet penetration rates, the overall trend towards online shopping is expected to continue in the coming years.
Data coverage:
The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.Modeling approach / Market size:
Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.
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