Market Insights eCommerce Online Food Delivery

Meal Delivery - Americas

Americas

In 2024, the projected revenue in the Meal Delivery market in Americas is estimated to reach US$119.20bn.
It is expected to demonstrate an annual growth rate of 3.82% (CAGR 2024-2029), resulting in a projected market volume of US$143.80bn by 2029.
Additionally, the Restaurant Deliverymarket is anticipated to have a market volume of US$67.88bn in 2024.
When compared globally, China is expected to generate the highest revenue in the Meal Delivery market, reaching US$182,900.00m in 2024.
Furthermore, the average revenue per user (ARPU) is projected to amount to US$301.80 in 2024.
As for the number of users, it is expected to reach 459.5m users by 2029.
Lastly, the user penetration rate in the Meal Delivery market is predicted to be 38.8% in 2024.
In the United States, the meal delivery market is experiencing a surge in demand due to the convenience and time-saving benefits it offers to busy individuals.

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Region comparison

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Analyst Opinion

The Meal Delivery market in Americas is a rapidly growing industry that has seen significant growth in recent years.

Customer preferences: The increasing demand for convenience and healthy food options has driven the growth of the Meal Delivery market in Americas. Consumers are looking for quick and easy meal options that can be delivered directly to their doorstep. Additionally, there has been a growing trend towards healthier food options, which has led to an increase in the number of Meal Delivery companies offering organic and locally sourced ingredients.

Trends in the market: The Meal Delivery market in the United States has seen significant growth in recent years, with a number of new entrants into the market. These companies are offering a variety of meal options, including vegetarian, vegan, and gluten-free options. Additionally, there has been a growing trend towards Meal Delivery services that offer customizable meal plans, allowing consumers to choose their own ingredients and create their own meals.In Canada, the Meal Delivery market has also seen significant growth, with a number of new companies entering the market. These companies are offering a variety of meal options, including locally sourced and organic ingredients. Additionally, there has been a growing trend towards Meal Delivery services that offer meal plans specifically tailored to dietary restrictions, such as gluten-free or dairy-free diets.

Local special circumstances: In Mexico, the Meal Delivery market is still in its early stages, but is expected to grow rapidly in the coming years. The market is currently dominated by a few key players, but there is significant room for new entrants to enter the market. Additionally, there is a growing trend towards Meal Delivery services that offer traditional Mexican cuisine, which is a unique selling point for companies operating in this market.In Brazil, the Meal Delivery market is also in its early stages, but is expected to grow rapidly in the coming years. The market is currently dominated by a few key players, but there is significant room for new entrants to enter the market. Additionally, there is a growing trend towards Meal Delivery services that offer healthy and organic food options, which is a unique selling point for companies operating in this market.

Underlying macroeconomic factors: The growth of the Meal Delivery market in Americas is being driven by a number of underlying macroeconomic factors, including rising disposable incomes, changing consumer preferences, and increasing urbanization. As more consumers move to cities and have less time to prepare meals, Meal Delivery services are becoming an increasingly popular option. Additionally, as consumers become more health-conscious, there is a growing demand for Meal Delivery services that offer healthy and organic food options. Finally, as disposable incomes rise, more consumers are willing to pay for the convenience of Meal Delivery services.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.