Market Insights eCommerce Online Food Delivery Meal Delivery

Restaurant Delivery - Americas

Americas

The Restaurant Delivery market in the Americas is expected to reach a revenue of US$51.33bn by 2024.
This projection indicates an annual growth rate (CAGR 2024-2029) of 3.05%, resulting in a projected market volume of US$59.65bn by 2029.
Additionally, the number of users in the Restaurant Delivery market is expected to reach 338.1m users by 2029.
The user penetration in this market is projected to be 28.8% in 2024 and is expected to increase to 32.3% by 2029.
Furthermore, the average revenue per user (ARPU) is estimated to be US$175.40.
In terms of global comparison, United States is predicted to generate the highest revenue in the Restaurant Delivery market, amounting to US$36,950.00m in 2024.
On the other hand, South Korea is anticipated to have the highest user penetration rate of 53.1% in the Restaurant Delivery market.
In the United States, the restaurant delivery market is witnessing a surge in demand due to the convenience and time-saving benefits it offers to busy urban dwellers.

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Analyst Opinion

The popularity of ordering food online has been on the rise in recent years, and the Americas region is no exception. This trend has been fueled by the convenience and speed of delivery services, as well as the wide variety of food options available to consumers.

Customer preferences: Customers in the Americas region have shown a strong preference for ordering food online, with a particular emphasis on speed and convenience. Many consumers are looking for quick and easy ways to enjoy their favorite meals without having to leave their homes or offices. In addition, there is a growing demand for healthy and sustainable food options, which has led to the rise of delivery services that specialize in organic or locally-sourced food.

Trends in the market: In the United States, the restaurant delivery market has experienced significant growth in recent years, with many major chains partnering with third-party delivery companies to expand their reach. This trend has been driven by the increasing popularity of mobile ordering, which has made it easier than ever for consumers to order food from their favorite restaurants. In addition, there has been a rise in the number of delivery services that specialize in niche cuisines, such as vegan or gluten-free options.In Latin America, the restaurant delivery market has also seen significant growth, with many local players competing with global giants like Uber Eats and Rappi. One trend that has emerged in this market is the use of technology to improve the delivery experience, such as GPS tracking and real-time updates on delivery times. In addition, many delivery services in the region are focusing on providing affordable options for consumers, which has helped to drive adoption.

Local special circumstances: One factor that has contributed to the growth of the restaurant delivery market in the Americas is the rise of urbanization. As more people move to cities, there is a growing demand for food delivery services that can provide quick and convenient access to a wide range of cuisines. In addition, the COVID-19 pandemic has accelerated the shift towards online ordering, as many consumers have been forced to stay home and avoid dining out.

Underlying macroeconomic factors: The restaurant delivery market in the Americas is also influenced by broader macroeconomic factors, such as GDP growth and consumer spending. As the region continues to experience economic growth, more consumers are able to afford the convenience of delivery services. In addition, the rise of e-commerce and mobile technology has made it easier for delivery companies to reach a wider audience, which has helped to fuel growth in the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.