The Hand Sanitizer (Pharmacies) market in Eastern Asia has experienced significant growth in recent years, driven by changing customer preferences and local special circumstances.
Customer preferences: Customers in Eastern Asia have become increasingly aware of the importance of hand hygiene, especially in the wake of the COVID-19 pandemic. As a result, there has been a surge in demand for hand sanitizers, particularly in pharmacies. Customers are seeking products that are effective in killing germs and viruses, convenient to use, and gentle on the skin. They also prefer hand sanitizers that are easily accessible and affordable.
Trends in the market: One of the key trends in the Hand Sanitizer (Pharmacies) market in Eastern Asia is the rising popularity of natural and organic hand sanitizers. Customers are becoming more conscious of the ingredients used in personal care products and are opting for products that are free from harsh chemicals. This trend is driven by the growing awareness of the potential harmful effects of certain chemicals found in traditional hand sanitizers. As a result, pharmacies are increasingly stocking natural and organic hand sanitizers to cater to this demand. Another trend in the market is the increasing use of online platforms for purchasing hand sanitizers. With the rise of e-commerce, customers are now able to conveniently order hand sanitizers from the comfort of their homes. This trend has been further accelerated by the COVID-19 pandemic, as customers have turned to online shopping to minimize physical contact. Pharmacies have responded by expanding their online presence and offering home delivery services to meet the growing demand.
Local special circumstances: Eastern Asia is home to densely populated cities with high levels of air pollution. This has led to an increased concern for personal hygiene and the need for effective hand sanitizers. Additionally, cultural practices such as bowing and shaking hands as a form of greeting have made hand hygiene a priority in Eastern Asian societies. These local special circumstances have contributed to the growing demand for hand sanitizers in pharmacies.
Underlying macroeconomic factors: The Hand Sanitizer (Pharmacies) market in Eastern Asia is also influenced by underlying macroeconomic factors. The region has experienced rapid urbanization and a rise in disposable incomes, leading to an increase in consumer spending on personal care products. Additionally, government initiatives promoting public health and hygiene have further contributed to the growth of the market. These factors, combined with the changing customer preferences and local special circumstances, have created a favorable environment for the development of the Hand Sanitizer (Pharmacies) market in Eastern Asia.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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