Key regions: Canada, United States, France, Europe, United Kingdom
The Skin Treatment (Pharmacies) market in Pakistan has been experiencing steady growth in recent years, driven by changing customer preferences and local special circumstances. Customer preferences in the Skin Treatment (Pharmacies) market in Pakistan have been shifting towards natural and organic products. Consumers are becoming more conscious of the ingredients in their skincare products and are opting for options that are free from harmful chemicals. This trend is in line with the global movement towards clean beauty and the increasing demand for natural and organic skincare products. Another customer preference that is driving the growth of the Skin Treatment (Pharmacies) market in Pakistan is the rising awareness of the importance of skincare. With increasing exposure to social media and beauty influencers, consumers are becoming more educated about skincare routines and are willing to invest in products that can help improve the health and appearance of their skin. This has led to a greater demand for a wide range of skincare products, including cleansers, moisturizers, serums, and treatments. Trends in the market include the growing popularity of K-beauty products in Pakistan. Korean skincare brands have gained a strong following worldwide, and Pakistan is no exception. The innovative formulations and effective results of K-beauty products have resonated with Pakistani consumers, who are increasingly seeking out these products in local pharmacies. This trend is likely to continue as more K-beauty brands enter the Pakistani market and consumers become more familiar with the benefits of these products. Local special circumstances in Pakistan, such as the hot and humid climate, also play a role in shaping the Skin Treatment (Pharmacies) market. The weather conditions in Pakistan can be harsh on the skin, leading to issues such as oiliness, acne, and dryness. As a result, consumers are looking for skincare products that can address these specific concerns. This has led to an increased demand for oil-free moisturizers, acne treatments, and hydrating serums. Underlying macroeconomic factors, such as the growing middle class and increasing disposable income, are also contributing to the development of the Skin Treatment (Pharmacies) market in Pakistan. As more people have the financial means to invest in skincare products, the market is expanding to cater to this growing consumer base. Additionally, the rise of e-commerce platforms has made it easier for consumers to access a wide range of skincare products, further fueling the growth of the market. In conclusion, the Skin Treatment (Pharmacies) market in Pakistan is developing in response to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The shift towards natural and organic products, the rising awareness of skincare, the popularity of K-beauty products, the hot and humid climate, and the growing middle class are all contributing to the growth of the market.
Data coverage:
The data encompasses B2C enterprises. Figures are based on offline and online spending by consumers, including VAT. Not included are B2B and B2G sales, or other pharmaceutical sales through hospitals or retail stores such as supermarkets.Modeling approach:
Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market market. As a basis for evaluating markets, we use industry associations, third-party studies and reports and survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as healthcare expenditure per country, consumer healthcare spending, GDP and internet penetration. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods. For forecasting digital trends such as the online-pharmacy sales share we use exponential trend smoothing and the s-curve method. The main drivers are healthcare expenditure per country and consumer healthcare spending.Additional notes:
The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. GCS data is reweighted for representativeness.
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