Passenger Cars - Southeast Asia

  • Southeast Asia
  • Revenue in the Passenger Cars market is projected to reach US$56.9bn in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 0.92%, resulting in a projected market volume of US$59.0bn by 2028.
  • The market's largest segment is SUVs with a projected market volume of US$17.4bn in 2024.
  • Passenger Cars market unit sales are expected to reach 2,233.00k vehicles in 2028.
  • The volume weighted average price of Passenger Cars market is expected to amount to US$25.84k in 2024.
  • With a vehicle unit sales share of 25.4% in 2024, Toyota is expected to have one of the highest market share in the selected region.
  • The value market share of the make Toyota in the selected region is expected to stand at 26.4% in 2024.
  • From an international perspective it is shown that the most revenue will be generated in the United States (US$558bn in 2024).

Key regions: United States, Germany, Europe, China, India

 
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Analyst Opinion

The Passenger Cars market in Southeast Asia is experiencing significant growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors are all contributing to this positive trajectory.

Customer preferences in Southeast Asia are shifting towards smaller, more fuel-efficient cars. As urbanization continues to increase in the region, consumers are looking for vehicles that are easier to maneuver in congested city streets and that offer better fuel economy. Additionally, there is a growing demand for vehicles with advanced safety features and technology, such as connectivity options and driver-assistance systems.

Trends in the market are also driving the growth of the Passenger Cars market in Southeast Asia. One prominent trend is the rise of electric vehicles (EVs) in the region. Governments in Southeast Asia are implementing policies and incentives to promote the adoption of EVs, such as tax breaks and subsidies.

This is leading to an increase in the availability and affordability of EVs, which is attracting more consumers to this segment of the market. Another trend in the market is the growing popularity of ride-sharing services. As more people in Southeast Asia choose to use ride-sharing platforms like Grab and Go-Jek, there is a higher demand for passenger cars to meet the needs of these services.

This is driving the sales of vehicles that are specifically designed for ride-sharing, such as compact sedans and multi-purpose vehicles (MPVs). Local special circumstances also play a role in the development of the Passenger Cars market in Southeast Asia. For example, in countries like Indonesia and Thailand, there are government regulations that require a certain percentage of locally-produced components in vehicles sold in the country.

This has led to the establishment of manufacturing plants by international carmakers in these countries, boosting the production and availability of passenger cars. Underlying macroeconomic factors are also contributing to the growth of the Passenger Cars market in Southeast Asia. Economic growth in the region, coupled with rising disposable incomes, is increasing the purchasing power of consumers.

This is leading to higher demand for passenger cars as more people are able to afford them. Additionally, low interest rates and easy access to financing options are making it easier for consumers to purchase cars. In conclusion, the Passenger Cars market in Southeast Asia is experiencing growth and development due to customer preferences for smaller, more fuel-efficient cars, trends such as the rise of electric vehicles and the popularity of ride-sharing services, local special circumstances such as government regulations, and underlying macroeconomic factors including economic growth and rising disposable incomes.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of new passenger cars. Data on the specifications of the sold vehicles is based on the base models of the respective makes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use company reports and websites, vehicle registries, car dealers, and environment agencies among other sources. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and car stock per capita. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, we use the ARIMA model for the Passenger Cars market. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

Overview

  • Unit Sales
  • Analyst Opinion
  • Technical Specifications
  • Revenue
  • Price
  • Global Comparison
  • Methodology
  • Key Market Indicators
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