Market Insights Mobility Travel & Tourism

Camping - Australia & Oceania

Australia & Oceania

Australia & Oceania is expected to experience a significant growth in the Camping market, with revenue projected to reach US$0.94bn by 2024.
This growth is expected to continue at a Compound Annual Growth Rate (CAGR) of 4.48%, resulting in a projected market volume of US$1.12bn by 2028.
Moreover, the number of users in this market is expected to reach 5.59m users by 2028.
The user penetration rate is expected to increase from 11.5% in 2024 to 12.3% by 2028.
Additionally, the average revenue per user (ARPU) is projected to be US$188.70.
By 2028, 63% of total revenue in the Camping market will be generated through online sales.
In comparison to other countries, United States is expected to generate the most revenue in the Camping market, with US$23,270m in 2024.
Camping in Australia & Oceania offers stunning natural landscapes, from the Great Barrier Reef to Milford Sound, attracting outdoor enthusiasts from around the world.

Key regions: Vietnam, India, Germany, Saudi Arabia, United Kingdom

Market

Region

Region comparison

Currency

Analyst Opinion

The Camping market in Australia & Oceania has been experiencing significant growth and development in recent years.

Customer preferences: Customers in Australia & Oceania have shown a growing interest in outdoor activities and nature-based experiences, driving the demand for camping equipment and accessories. The region's diverse landscapes, including pristine beaches, lush rainforests, and rugged outback, attract both local and international campers seeking unique adventures in the great outdoors.

Trends in the market: In Australia, there is a rising trend towards eco-friendly and sustainable camping practices, with campers opting for environmentally conscious products and practices. Additionally, there is a growing popularity of glamping (luxury camping) experiences in popular tourist destinations across the country. In Oceania, camping enthusiasts are increasingly seeking off-the-beaten-path locations and remote camping sites for a more immersive and authentic outdoor experience.

Local special circumstances: Australia & Oceania's unique geography and climate present special circumstances for the camping market. The region's vast and diverse landscapes offer a wide range of camping opportunities, from beachside camping in Australia to wilderness camping in New Zealand. Local regulations and conservation efforts also play a significant role in shaping the camping market, with strict rules in place to protect the environment and wildlife.

Underlying macroeconomic factors: The growing tourism industry in Australia & Oceania, coupled with a strong economy and disposable income, has contributed to the expansion of the camping market in the region. Additionally, the rise of social media and digital platforms has made it easier for campers to discover and share their outdoor experiences, influencing the overall growth of the camping market in Australia & Oceania.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.