Market Insights Mobility Travel & Tourism

Camping - Ethiopia

Ethiopia

The Camping market in Ethiopia is expected to witness a rise in revenue, with a projected amount of US$8.92m by 2024.
Moreover, it is anticipated to display a Compound Annual Growth Rate (CAGR) of 31.88% between 2024 and 2028, resulting in a market volume projection of US$26.98m by 2028.
In the same timeframe, the number of users is predicted to increase to 324.30k users, with a user penetration of 0.1% in 2024 and an expected rise to 0.2% by 2028.
The average revenue per user (ARPU) for the Camping market in Ethiopia is expected to be US$69.95.
Furthermore, online sales will account for 53% of the total revenue by 2028.
When compared globally, United States will generate the highest revenue, with an estimated amount of US$23,270m in 2024.
Camping in Ethiopia offers a unique opportunity to explore the country's diverse wildlife and landscapes, from the Simien Mountains to the Omo Valley.

Key regions: Vietnam, India, Germany, Saudi Arabia, United Kingdom

Market

Region

Region comparison

Currency

Analyst Opinion

Ethiopia, known for its diverse landscapes and rich cultural heritage, has seen a notable increase in the popularity of camping among locals and tourists alike.

Customer preferences: Camping enthusiasts in Ethiopia are increasingly seeking unique and off-the-beaten-path experiences, driving the demand for camping sites in remote and scenic locations. Additionally, there is a growing interest in sustainable and eco-friendly camping options, reflecting a global trend towards responsible tourism practices.

Trends in the market: One notable trend in the camping market in Ethiopia is the rise of glamping, a fusion of glamour and camping, which offers luxurious amenities in natural settings. This trend caters to travelers looking for comfort and convenience without compromising on the immersive outdoor experience. Furthermore, the growing popularity of adventure tourism in Ethiopia has spurred an increase in camping trips as part of trekking and wildlife safari packages.

Local special circumstances: Ethiopia's unique selling points in the camping market include its diverse geography, ranging from the Simien Mountains to the Omo Valley, providing a wide array of camping opportunities for nature enthusiasts. Moreover, the country's rich cultural heritage and welcoming local communities offer a distinctive camping experience that combines outdoor adventure with cultural immersion.

Underlying macroeconomic factors: The growth of the camping market in Ethiopia can also be attributed to the government's efforts to promote tourism as a key driver of economic development. Investments in infrastructure development, such as road networks and tourism facilities, have made remote camping sites more accessible to visitors. Additionally, the increasing connectivity and exposure through digital platforms have enabled local tour operators to showcase Ethiopia's camping offerings to a broader audience, further boosting the market growth.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.