Camping - Russia

  • Russia
  • By 2024, the Camping market in Russia is expected to generate a revenue of US$186.50m.
  • As per the projections, the revenue is estimated to grow annually at a rate of 22.96% between 2024 and 2028.
  • This growth will result in a market volume of US$426.30m by 2028.
  • The Camping market is expected to witness a rise in the number of users, amounting to 1,756.00k users by 2028.
  • In 2024, the user penetration is projected to be 0.8%, which is expected to reach 1.2% by 2028.
  • The average revenue per user (ARPU) is expected to be US$164.30.
  • Online sales will contribute 56% of the total revenue generated in the Camping market by 2028.
  • When compared globally, United States is expected to generate the most revenue in the Camping market, with a projected revenue of US$23,270m in 2024.
  • Camping in Russia is becoming increasingly popular among locals, who are seeking to explore the country's vast and diverse natural landscapes.

Key regions: Vietnam, India, Germany, Saudi Arabia, United Kingdom

 
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Analyst Opinion

The Camping market in Russia has been experiencing notable growth and development in recent years.

Customer preferences:
Russian consumers are increasingly drawn to outdoor activities and nature-based experiences, leading to a growing interest in camping. The desire for adventure, exploration, and a break from urban life is driving more people towards camping as a recreational activity.

Trends in the market:
One of the key trends in the Camping market in Russia is the rising popularity of eco-friendly and sustainable camping practices. Consumers are showing a preference for environmentally friendly camping gear, organic food options, and leave-no-trace principles. This trend aligns with global movements towards sustainability and responsible tourism.

Local special circumstances:
Russia's vast and diverse landscape offers a wide range of camping opportunities, from picturesque lakes and forests to rugged mountains and tundra. This variety attracts both domestic and international campers looking to experience the country's natural beauty. Additionally, the presence of national parks and protected areas provides designated camping sites and facilities for outdoor enthusiasts.

Underlying macroeconomic factors:
The growth of the Camping market in Russia can also be attributed to the increasing disposable income of the population. As more people have the financial means to invest in outdoor gear, camping equipment, and travel experiences, the market continues to expand. Moreover, the trend towards domestic tourism and exploring local destinations has further boosted the camping industry within the country.

Methodology

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.

Overview

  • Revenue
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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