Key regions: Canada, Netherlands, France, South Korea, Australia
The market for Supply Chain Management Software in Eastern Europe has been growing steadily in recent years, driven by a combination of factors such as increasing demand for automation in supply chain processes, rising adoption of cloud-based solutions, and the need for real-time visibility and transparency across the supply chain network.
Customer preferences: The customers in Eastern Europe are increasingly moving towards cloud-based solutions due to their flexibility, scalability, and cost-effectiveness. Additionally, there is a growing demand for end-to-end visibility and control of supply chain processes, which is driving the adoption of integrated supply chain management software solutions. Customers are also looking for solutions that can help them optimize their inventory levels, reduce lead times, and improve delivery reliability.
Trends in the market: One of the major trends in the market is the adoption of artificial intelligence (AI) and machine learning (ML) technologies to improve supply chain efficiency and accuracy. These technologies can help companies identify patterns and trends in supply chain data, predict demand, and optimize inventory levels. Another trend is the increasing use of blockchain technology to improve supply chain transparency and traceability, especially in industries such as food and pharmaceuticals.
Local special circumstances: Eastern Europe is a diverse region with varying levels of economic development and infrastructure. Some countries in the region, such as Poland and the Czech Republic, have well-developed logistics networks and a strong manufacturing base, which is driving demand for supply chain management software. However, other countries in the region, such as Ukraine and Moldova, are still in the early stages of economic development, and the adoption of supply chain management software is relatively low.
Underlying macroeconomic factors: The economic growth in Eastern Europe has been relatively strong in recent years, driven by factors such as increasing foreign investment, rising exports, and a growing middle class. This has led to an increase in demand for goods and services, which in turn has driven demand for supply chain management software. Additionally, the region's proximity to Western Europe and its membership in the European Union has made it an attractive location for manufacturing and logistics companies, which has further boosted demand for supply chain management software.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
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