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Most popular websites for purchasing beauty products in Vietnam 2019

The statistic shows the results of a survey conducted in December 2019 about the most popular online websites for purchasing beauty care products among Vietnamese. During the period examined, 13 percent of the respondents stated to buy beauty products on Shopee.

Most popular e-commerce websites for purchasing beauty care products among Vietnamese in 2019

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Release date

January 2020



Survey time period

December 2019

Number of respondents

535 respondents

Age group

18-39 years

Special properties

among online shoppers

Method of interview

Online survey

Supplementary notes

Original question: What online store name comes up when you think about beauty care?

Share of respondents do not add up to 100 percent as survey question included several elements.

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Statistics on "Cosmetics market in Vietnam"

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