Skincare market value in Great Britain 2018, by product type

Skincare is an expanding industry in Great Britain. Since 2012, the market value of skincare products went up by 25 percent. As seen in the present graph, the leading category in this market was cosmetic facial care with a sales value of 920 million British pounds.

No-frills facial care

In the UK, consumers’ choice of facial care products tends to be more generic than specialized. In 2017, together with Nivéa products, British drugstore company Boots’ skincare range No.7 were ranked by women as the leading brands for facial creams and lotions. For men, a similar picture was revealed.

Men’s skincare

Products for men’s face care deserve special attention as a category as well, not least because it offers significant growth opportunities. The market value of men’s facial care products between 2012 and 2017 marked a substantial improvement on the previous years. In 2017, alongside shaving and grooming products, men’s moisturizers and cleansers generated considerable sales value.

Market value of skincare cosmetics in Great Britain in 2018, by product type

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Release date

May 2019


United Kingdom (Great Britain)

Survey time period

December 2018

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Statistics on "Skin care market in the United Kingdom (UK)"

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