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Global consumer appetite for AR assisted shopping experiences in 2019, by generation

Consumer experience of and appetite for augmented reality (AR) assisted shopping worldwide as of 2019, by generation

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Sources

Release date

December 2019

Region

Worldwide

Survey time period

2019

Number of respondents

<19,000

Age group

18-73 years

Supplementary notes

Ages for each generation: Generation Z - 18 to 24; Millennials – 25 to 39; Generation X – 40 to 45; Baby Boomers; 55 to 73.

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