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Latin America: share of tourists desiring more clarity about booking conditions 2020

In 2020, at least eight out of ten travelers surveyed in four Latin American countries – Argentina, Brazil, Colombia, and Mexico – said they would like booking platforms to be more transparent regarding conditions about cancellation policies, refund processes, trip insurance options, and similar topics. That same year, Latin American tourists also reported to be planning on hunting more for travel deals when the COVID-19 pandemic is over.

Share of travelers in selected Latin American countries who wished for more transparency from booking platforms as of July 2020

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Release date

October 2020



Survey time period

July 2020

Number of respondents

2,992 respondents*

Method of interview

Online survey

Supplementary notes

* The survey was conducted with 499 respondents in Argentina, 999 in Brazil, 997 in Colombia and 497 in Mexico.
Survey conducted among adults who had traveled for business or leisure purposes in the 12 months prior to the survey or planned on traveling in the 12 months following.

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Statistics on "Travel and tourism in Latin America"

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