Breakdown of major online retailer users in China 2022, by age

Published by
Yihan Ma,
Mar 16, 2023
As of August 2022, more than a third of Taobao users in China were 30 years old or younger. Comparatively, almost half of Pinduoduo's users were over 35.

Distribution of users of leading e-commerce platforms in China as of August 2022, by age group

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Release date

November 2022

Region

China

Survey time period

August 2022

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General overview

5

B2B e-commerce

4

B2C and C2C e-commerce

5

Leading e-commerce enterprises

4

Current trends in e-commerce

5

E-commerce consumer demographics

6

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Topics

E-Commerce in ChinaMobile internet usage in ChinaAlibaba GroupInternet usage in ChinaDigital payments in China
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