This statistic gives information on retail e-commerce sales in the United States from 2017 until 2023. In 2018, online sales of physical goods amounted to 504.6 billion US dollars and are projected to surpass 735 billion US dollars in 2023. Apparel and accessories retail e-commerce in the U.S. is projected to generate over 138.7 billion U.S. dollars in revenue by 2022. The United States rank behind several countries in terms of e-commerce sales as percentage of total retail sales - in 2016, almost a fifth of China's retail sales occurred via the internet, compared to only 8.1 percent in the United States. The UK, South Korea, and Denmark are also ahead of the U.S. in terms of retail e-commerce share.
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United States: retail e-commerce sales 2017-2023
Retail e-commerce sales in the United States from 2017 to 2023 (in million U.S. dollars)
This statistic gives information on retail e-commerce sales in the United States from 2017 until 2023. In 2018, online sales of physical goods amounted to 504.6 billion US dollars and are projected to surpass 735 billion US dollars in 2023. Apparel and accessories retail e-commerce in the U.S. is projected to generate over 138.7 billion U.S. dollars in revenue by 2022. The United States rank behind several countries in terms of e-commerce sales as percentage of total retail sales - in 2016, almost a fifth of China's retail sales occurred via the internet, compared to only 8.1 percent in the United States. The UK, South Korea, and Denmark are also ahead of the U.S. in terms of retail e-commerce share.
Loading statistic...
| Revenue in million U.S. dollars | |
|---|---|
| 2023* | 735,358 |
| 2022* | 700,578 |
| 2021* | 659,779 |
| 2020* | 612,959 |
| 2019* | 560,747 |
| 2018 | 504,582 |
| 2017 | 446,811 |
| Revenue in million U.S. dollars | |
|---|---|
| 2023* | 735,358 |
| 2022* | 700,578 |
| 2021* | 659,779 |
| 2020* | 612,959 |
| 2019* | 560,747 |
| 2018 | 504,582 |
| 2017 | 446,811 |
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This statistic gives information on retail e-commerce sales in the United States from 2017 until 2023. In 2018, online sales of physical goods amounted to 504.6 billion US dollars and are projected to surpass 735 billion US dollars in 2023. Apparel and accessories retail e-commerce in the U.S. is projected to generate over 138.7 billion U.S. dollars in revenue by 2022. The United States rank behind several countries in terms of e-commerce sales as percentage of total retail sales - in 2016, almost a fifth of China's retail sales occurred via the internet, compared to only 8.1 percent in the United States. The UK, South Korea, and Denmark are also ahead of the U.S. in terms of retail e-commerce share.
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- Release date
- November 2018
- Region
- United States
- Survey time period
- 2017 to 2018
- Supplementary notes
-
*Forecast
The e-Commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the e-Commerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital purchase or resale of used, defective or repaired goods (re-Commerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs and returns.
More information
- Region
- United States
- Survey time period
- 2017 to 2018
- Supplementary notes
-
*Forecast
The e-Commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets. The following are not included in the e-Commerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets nor digital purchase or resale of used, defective or repaired goods (re-Commerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs and returns.
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Statistics on "E-commerce in the United States"
- Market volume
The most important statistics
- Retail e-commerce sales in the United States from 2017 to 2023 (in million U.S. dollars)United States: retail e-commerce sales 2017-2023
- Retail e-commerce sales including digital services in the United States from 2014 to 2022 (in billion U.S. dollars)United States: retail e-commerce sales 2014-2022
- Retail e-commerce sales in the United States from 1st quarter 2009 to 3rd quarter 2018 (in million U.S. dollars)Quarterly U.S. e-commerce retail sales 2009-2018
- Quarterly share of e-commerce sales of total U.S. retail sales from 1st quarter 2010 to 3rd quarter 2018Share of e-commerce sales in total U.S. retail sales 2010-2018
- Desktop retail e-commerce sales in the United States from 2002 to 2017 (in billion U.S. dollars)U.S. retail e-commerce sales 2002-2017
- Desktop retail e-commerce spending in the United States from 1st quarter 2007 to 4th quarter 2017 (in billion U.S. dollars)Quarterly U.S. desktop retail e-commerce spending 2007-2017
- U.S. mobile retail commerce sales as percentage of retail e-commerce sales from 2017 to 2021U.S. mobile retail commerce sales share 2017-2021
- M-commerce share of total digital commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017Share of U.S. mobile e-commerce spending 2010-2017
- Category spending
The most important statistics
- Distribution of digital commerce spending in selected product categories in the United States as of 3rd quarter 2017, by platformShare of U.S. digital commerce spending 2017, by platform
- Revenue of leading e-retail categories in the United States in 2017 (in billion U.S. dollars)E-retail sales in United States 2017, by category
- Year-on-year revenue growth of leading e-retail categories in the United States in 2017E-retail sales growth in United States 2017, by category
- E-commerce as percentage of total FMCG sales in the United States as of April 2017, by categoryU.S. e-commerce dollar share of total FMCG sales 2017, by category
- Total and e-commerce sales of U.S. electronic shopping and mail-order houses in 2016, by merchandise line (in million U.S. dollars)E-commerce sales of U.S. electronic shopping and mail-order houses 2016
- U.S. electronic shopping and mail-order house sales from 2003 to 2016 (in million U.S. dollars)U.S. online shops and mail-order house sales 2003-2016
- Retailers and websites
The most important statistics
- U.S. customer satisfaction with online retail from 2000 to 2017 (index score)ACSI - U.S. customer satisfaction with online retail as of 2017
- U.S. customer satisfaction with selected mobile retailers as of December 2016 (index score)ACSI - U.S. customer satisfaction with mobile retail in 2016
- U.S. customer satisfaction with Amazon.com from 2000 to 2017 (index score)ACSI - U.S. customer satisfaction with Amazon.com as of 2017
- Most popular retail websites in the United States as of December 2017, ranked by visitors (in millions)Monthly unique visitors to U.S. retail websites 2017
- Most popular online marketplaces according to online sellers in the United States as of January 2018 (index rating)Preferred online marketplaces of U.S. sellers 2018
- Leading e-retailers in the United States in 2017, ranked by e-commerce sales (in billion U.S. dollars)U.S. e-retailers: e-commerce sales 2017
- Year-on-year growth of leading e-retailers in the United States in 2017Revenue growth of top e-retailers in the United States 2017
- Fastest-growing e-retailers in the United States in 2017, based on year-on-year e-commerce sales growthFastest-growing U.S. e-retailers 2017
- Online shoppers
The most important statistics
- Number of digital buyers in the United States from 2013 to 2021 (in millions)United States: number of digital buyers 2013-2021
- Digital shopper penetration in the United States from 2016 to 2021United States: digital shopper penetration 2016-2021
- Distribution of online shoppers in the United States as of December 2017, by age groupDistribution of U.S. online shoppers 2017, by age group
- Distribution of online shoppers in the United States as of December 2017, by genderDistribution of U.S. online shoppers 2017, by gender
- Distribution of online shoppers in the United States as of December 2017, by household income (in U.S. dollars)Distribution of U.S. online shoppers 2017, by household income
- Shopping behavior
The most important statistics
- Online shopping frequency of internet users in the United States as of March 2017U.S. online shopping frequency 2014-2017
- Online vs. in-store shopping preferences of consumers in the United States as of February 2017, by product categoryU.S. online vs. in-person shopping preferences 2017, by product category
- Which of the following channels do you use today when researching products from an online retailer?U.S. shopper online retail research channels 2017
- Which of the following channels do you use today when buying products from an online retailer?Leading channels to purchase products from online retailers in the U.S. 2017
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018U.S. online shopper conversion rate 2017-2018
- Most frequently utilized delivery options for digital purchases according to online shoppers in the United States as of February 2016U.S. online shopping delivery time preference 2016
- Delivery methods used by internet users in the United States for digital purchases as of February 2018, by age groupDelivery method preference of U.S. online shoppers 2018, by age group
- Which of the following channels do you use today when requesting customer service from an online retailer?U.S. shopper online retail customer service channels 2017
- Device usage
The most important statistics
- Online shopping reach among online users in the United States as of December 2017, by deviceU.S. online shopping reach as of December 2017, by device
- Average value of online shopping orders in the United States as of 3rd quarter 2018, by device (in U.S. dollars)U.S. average online shopping order value 2018, by device
- Devices used to research and complete online purchase according to online shoppers in the United States as of February 2017Online research and shopping device preferences in the U.S. 2017
- How did you perform the following shopping-related activities on your smartphone in the past three months?Leading smartphone shopping activities in the U.S. 2015, by channel
- Retail website visit duration in the United States as of 3rd quarter 2018, by device (in minutes)U.S. online retail website visits duration 2015-2018, by device
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018, by deviceU.S. online shopper conversion rate 2018, by device
- Percentage of consumers in the United States who use their mobile phone for shopping related activities as of June 2017Leading shopping-related activities via mobile phone in the U.S. 2017
- Mobile commerce
The most important statistics
- Mobile retail e-commerce sales in the United States from 2013 to 2021 (in billion U.S. dollars)U.S. mobile retail commerce revenue 2013-2021
- M-commerce share of total digital commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017Share of U.S. mobile e-commerce spending 2010-2017
- Mobile e-commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017 (in billion U.S. dollars)Quarterly U.S. mobile e-commerce spending 2010-2017
- U.S. mobile retail commerce sales as percentage of retail e-commerce sales from 2017 to 2021U.S. mobile retail commerce sales share 2017-2021
- Retail m-commerce sales via smartphone in the United States from 2014 to 2021 (in billion U.S. dollars)U.S. smartphone retail m-commerce revenue 2014-2021
- Retail m-commerce sales via tablets in the United States from 2017 to 2021 (in billion U.S. dollars)U.S. tablet retail m-commerce revenue 2017-2021
- Number of mobile buyers in the United States from 2014 to 2020 (in millions)Number of mobile buyers in the United States 2014-2020
- Most popular mobile retail properties in the United States as of September 2018, by visitors (in millions)Leading U.S. mobile retail properties 2018
- Digital payments
The most important statistics
- Proximity mobile payment transaction value in the United States from 2015 to 2021 (in billion U.S. dollars)U.S. proximity mobile payment transaction value 2015-2021
- Average annual spending per proximity mobile payment transaction user in the United States from 2014 to 2019 (in U.S. dollars)Average spending per U.S. proximity mobile payment user 2014-2019
- Share of online consumers in the United States who use online payments as of May 2017U.S. consumer online payment reach 2017
- Share of online consumers in the United States who use digital wallets as of May 2017U.S. consumer digital wallet payment reach 2017
- Which of the following types of mobile payments have you made using your mobile phone within the last 12 months?U.S. consumer usage of mobile payments 2017
- Using your mobile phone, have you done any of the following in the past 12 months?Mobile payment activities carried out by U.S. users 2015
- Attitudes towards mobile payments according to online shoppers in the United States in 2017U.S. shopper mobile payment attitudes 2017
- Most important payment app features according to consumers in the United States as of July 2017Important payment app features in the U.S. 2017
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