TikTok's best-viewed products for #TikTokMadeMeBuyIt in 2022
The beauty products that the platform's creators bought due to TikTok gained immense interest from the platform's users in November 2022. Beauty was the most popular product category on the app with the hashtag #TikTokMadeMeBuyIt. This category accounted for a quarter of all hashtag views. With roughly 22 percent of views, household items were another highly viewed category.