According to a survey conducted by Decision Lab, in the third quarter of 2023, around nine percent of Gen Z respondents revealed that they used GoJek app most often. Meanwhile, this number among Gen X was six percent. Headquartered in Indonesia, GoJek entered Vietnam's ride-hailing market in 2018 and became one of the leading ride-hailing apps in the country.
December 2023
Asia, Vietnam
Q3 2023
1,509 respondents
18-63 years
among internet users nationwide
Online panel
Original question: "Which ride-hailing app do you use most often?”.
According to the source, Generation X are people born between 1960 and 1980, Generation Y are those born between 1981 and 1996, and Generation Z are those born between 1997 and 2005.
Number of respondents:
Gen X = 365
Gen Y = 652
Gen Z = 429
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