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Social media usage worldwide
Social media usage worldwide
- Detailed references
- Editorially prepared
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Statista dossier about global social network usage
Table of contents
- 1. Overview
Number of global social network users 2010-2021
Global social network penetration 2014-2021
Social network users in selected countries in 2018 and 2023
Social media: global penetration rate 2019, by region
Regional distribution of social network users worldwide 2017
Social media: active usage penetration in selected countries 2019
Global mobile social penetration rate 2019, by region
Active mobile social media penetration in the Americas 2019
Active mobile social media penetration in selected Asia-Pacific countries 2019
Active mobile social media penetration in MENA countries 2017
Net worth of the richest social media entrepreneurs 2018
- 2. Leading social media
Global social networks ranked by number of users 2019
Most popular social networks worldwide 2018, by reach
Active online reach of selected social networks 2017, by country
Leading iPhone social networking apps worldwide 2018, by downloads
Leading iPhone social networking apps worldwide 2018, by revenue
Leading Android communication apps worldwide 2018, by downloads
Leading Android communication apps worldwide 2018, by revenue
Facebook Messenger: number of monthly active users 2014-2017
Number of monthly active WhatsApp users as of 2013-2017
Number of active WeChat messenger accounts 2011-2018
Number of monthly active Instagram users 2013-2018
Daily active users of Snapchat 2014-2018
- 3. Usage
Media usage in an online minute 2018
Leading mobile-first activities in Q2 2017
Daily social media usage worldwide 2012-2017
Global social media account ownership from 2013 to 2017
Weekly social media usage in selected countries 2017
Leading social media usage reasons worldwide 2017
Global social video penetration 2015-2017
Daily social media usage by global social video users 2017, by age group
Harassment of women on selected websites and social media platforms 2017
Actions taken by women experiencing cyber bullying 2017
Social media as a news source worldwide 2018
- 4. Facebook
Countries with the most Facebook users as of January 2019
Facebook: number of monthly active users worldwide 2008-2018
Facebook: number of daily active users worldwide 2011-2018
Facebook reactions on top shared content 2017
Leading check-in locations on Facebook in summer 2017
Most popular news publishers on Facebook Live 2017
Most popular Facebook fan pages 2019
Most popular product brands on Facebook 2018
Facebook: number of fans of popular apparel brands 2019
Most popular football players on Facebook 2018
- 5. Twitter
Countries with the most Twitter users as of January 2019
Twitter accounts with the most followers worldwide 2019
Twitter: number of worldwide users 2014-2020
Twitter: number of monthly active users 2010-2018
Twitter: number of monthly active U.S. users 2010-2018
Twitter: number of monthly active international users 2010-2018
Most-followed apparel brands on Twitter 2018
- 6. Instagram
Number of Instagram business profiles 2016-2017
Daily active users of Instagram Stories 2019
Fastest-growing English-language influencers on Instagram 2018
Instagram accounts with the most followers worldwide 2019
Most hashtagged cities on Instagram worldwide 2017
Most popular fashion and beauty influencers on Instagram worldwide 2018
Most popular food influencers on Instagram worldwide 2018
Most popular travel influencers on Instagram worldwide 2018
Most popular wildlife photographers on Instagram worldwide 2018
Most popular brands on Instagram 2017, by followers
Instagram: number of brand sponsored influencer posts 2016-2019
Share of reported brand posts on Instagram 2017
- 7. Social media marketing and advertising
Social media platforms used by marketers worldwide 2018
Benefits of social media marketing worldwide 2018
Time spent using social media marketing worldwide 2018
Social media ads CTR worldwide Q1 2017 - Q4 2018
Social media ads CPM worldwide Q1 2017 - Q4 2018
Social media ads CPC worldwide Q1 2017 - Q1 2018
Global social users who discover brands via selected sources 2018, by user type
U.S. social commerce reach 2017, by platform
Engagement share of voice of U.S. brands 2018, by industry
Customer service effectiveness on social media in U.S. and worldwide 2017
- 8. Data requests
Google: number of data requests from federal agencies and governments H1 2018
Government requests for content removal from Google H2 2017
Google user data requests by U.S. federal authorities 2010-2018
Facebook: user data requests from federal agencies and governments H1 2018
Facebook user data requests by U.S. federal authorities 2013-2018
Twitter: user data requests from federal agencies and governments H1 2018
Twitter: total number of data removal requests as of H1 2018
Twitter: data removal requests from countries and institutions H1 2018
Snapchat user data requests by U.S. federal authorities 2014-2017
companies trust
Statista
- Mobile social media usage worldwideMobile social media usage worldwide
- Mobile social media usage in the United StatesMobile social media usage in the United States
- Social media usage in the NetherlandsSocial media usage in the Netherlands
- Social media usage in IndiaSocial media usage in India
- Social media and politics in the United StatesSocial media and politics in the United States
- Social media usage in FinlandSocial media usage in Finland
- Social media usage in BelgiumSocial media usage in Belgium
- Social media usage in the United Kingdom (UK)Social media usage in the United Kingdom (UK)
- Social media advertising in the NetherlandsSocial media advertising in the Netherlands
- Social media usage worldwideSocial media usage worldwide
- Social media marketingSocial media marketing
- Brands on social mediaBrands on social media
- Beauty content on social mediaBeauty content on social media
- Social media and eventsSocial media and events
- Online recruiting and social mediaOnline recruiting and social media
- Social media advertising in the U.S. (DMO)Social media advertising in the U.S. (DMO)
- Social media usage in DenmarkSocial media usage in Denmark
- Social media usage in SwedenSocial media usage in Sweden
- Social media usage in NorwaySocial media usage in Norway
- Social media usage in the European Union (EU)Social media usage in the European Union (EU)
- Social media usage in SpainSocial media usage in Spain
- Social media usage in ItalySocial media usage in Italy
- Social media usage of companies in ItalySocial media usage of companies in Italy
- Internet usage in the NetherlandsInternet usage in the Netherlands
- Social networks usage in SpainSocial networks usage in Spain
- Internet usage in ColombiaInternet usage in Colombia
- InstagramInstagram
- Messaging apps in the Benelux regionMessaging apps in the Benelux region
- Global social networks ranked by number of users 2019Global social networks ranked by number of users 2019
- U.S. social media activities 2018, by platformU.S. social media activities 2018, by platform
- Social media active daily user penetration Netherlands 2016-2019, by social networkSocial media active daily user penetration Netherlands 2016-2019, by social network
- Social media penetration in the Netherlands 2019, by social networkSocial media penetration in the Netherlands 2019, by social network
- Most popular social networks in Denmark 2018, by share of page viewsMost popular social networks in Denmark 2018, by share of page views
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron about Statista CEO, MindShare Germany
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