According to a survey conducted in 2023 in India, 87 percent of the respondents preferred to buy a life insurance product online. Whereas, 13 percent of them preferred to buy it online.
Preferred purchase channel for life insurance products in India as of March 2023
Characteristic
Share of respondents
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Policybazaar. (July 5, 2023). Preferred purchase channel for life insurance products in India as of March 2023 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1421735/india-preferred-purchase-channel-for-life-insurance-products/
Policybazaar. "Preferred purchase channel for life insurance products in India as of March 2023." Chart. July 5, 2023. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1421735/india-preferred-purchase-channel-for-life-insurance-products/
Policybazaar. (2023). Preferred purchase channel for life insurance products in India as of March 2023. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1421735/india-preferred-purchase-channel-for-life-insurance-products/
Policybazaar. "Preferred Purchase Channel for Life Insurance Products in India as of March 2023." Statista, Statista Inc., 5 Jul 2023, https://www.statista.com/statistics/1421735/india-preferred-purchase-channel-for-life-insurance-products/
Policybazaar, Preferred purchase channel for life insurance products in India as of March 2023 Statista, https://www.statista.com/statistics/1421735/india-preferred-purchase-channel-for-life-insurance-products/ (last visited July 27, 2024)
Preferred purchase channel for life insurance products in India as of March 2023 [Graph], Policybazaar, July 5, 2023. [Online]. Available: https://www.statista.com/statistics/1421735/india-preferred-purchase-channel-for-life-insurance-products/