In the period between January and March 2023, political advertisements on television in India grew exponentially. Political ad insertions in March grew by 46 percent, the highest growth rate in that quarter. The surge in political advertising was as a result of assembly elections to be held in five Indian states that year and the general elections looming ahead in 2024.
Monthly change in political ad insertions on television in India in the first quarter of 2023
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medianews4u.com. (April 27, 2023). Monthly change in political ad insertions on television in India in the first quarter of 2023 [Graph]. In Statista. Retrieved October 11, 2024, from https://www.statista.com/statistics/1450311/india-political-ad-insertions-growth-on-tv/
medianews4u.com. "Monthly change in political ad insertions on television in India in the first quarter of 2023." Chart. April 27, 2023. Statista. Accessed October 11, 2024. https://www.statista.com/statistics/1450311/india-political-ad-insertions-growth-on-tv/
medianews4u.com. (2023). Monthly change in political ad insertions on television in India in the first quarter of 2023. Statista. Statista Inc.. Accessed: October 11, 2024. https://www.statista.com/statistics/1450311/india-political-ad-insertions-growth-on-tv/
medianews4u.com. "Monthly Change in Political Ad Insertions on Television in India in The First Quarter of 2023." Statista, Statista Inc., 27 Apr 2023, https://www.statista.com/statistics/1450311/india-political-ad-insertions-growth-on-tv/
medianews4u.com, Monthly change in political ad insertions on television in India in the first quarter of 2023 Statista, https://www.statista.com/statistics/1450311/india-political-ad-insertions-growth-on-tv/ (last visited October 11, 2024)
Monthly change in political ad insertions on television in India in the first quarter of 2023 [Graph], medianews4u.com, April 27, 2023. [Online]. Available: https://www.statista.com/statistics/1450311/india-political-ad-insertions-growth-on-tv/