Olympic Winter Games revenue from licensing to the OCOG 2018

This graph depicts the revenue from licensing to the Organisation Committee for the Olympic Games (OCOG) at the Olympic Winter Games from 1994 to 2018. In 2018, the total revenue from licensing amounted to 79 million U.S. dollars.

Revenue from licensing to the OCOG at the Olympic Winter Games from 1994 to 2018 (in million U.S. dollars)

Characteristic	Revenue from licensing in million U.S. dollars
2018 PyeonChang	79
2014 Sochi	35
2010 Vancouver	51
2006 Turin	22
2002 Salt Lake City	25
1998 Nagano	14
1994 Lillehammer	24

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Release date

January 2020

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Region

Worldwide

Survey time period

1994 to 2018

Supplementary notes

The Organising Committee for the Olympic Games (OCOGs) organise the Olympic Games.
Olympic Movement organisations develop programs to create Olympic Games-related products, merchandise and souvenirs for consumers through licensing agreements that grant the use of Olympic marks, imagery, or themes to third party companies that market and manufacture the products. Olympic Games licensing programs are managed by the OCOGs under the direction of the IOC.

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