Olympic Winter Games: revenue from licensing to the OCOG 1994-2018

Revenue from licensing to the OCOG at the Olympic Winter Games from 1994 to 2018

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Release date

January 2020

Region

Worldwide

Survey time period

1994 to 2018

Supplementary notes

The Organising Committee for the Olympic Games (OCOGs) organise the Olympic Games.
Olympic Movement organisations develop programs to create Olympic Games-related products, merchandise and souvenirs for consumers through licensing agreements that grant the use of Olympic marks, imagery, or themes to third party companies that market and manufacture the products. Olympic Games licensing programs are managed by the OCOGs under the direction of the IOC.

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