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Elections 2012 - total spending of Obama and Romney, by category
Elections 2012 - total spending of Obama and Romney, by category
Total spending of Barack Obama and Mitt Romney in the 2012 elections as of October 2012, by major category (in million U.S. dollars)
This graph shows the total spending numbers in the upcoming U.S. 2012 elections between Barack Obama and Mitt Romney, by major category. The data includes money by DNC and RNC, campaign, super PACs, and other sources that don't have to disclose their fundraising. Obama outspent Romney on advertising as of October 2012, having spent about 458 million U.S. dollars on ads.
Total spending of Barack Obama and Mitt Romney in the 2012 elections as of October 2012, by major category (in million U.S. dollars)
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| Obama | Romney | |
|---|---|---|
| Advertising | 457.6 | 356.8 |
| 85.5 | 123.9 | |
| Payroll | 95.1 | 48 |
| Fundraising | 81.8 | 90.7 |
| Administration | 45.8 | 20.8 |
| Travel | 24.1 | 31.4 |
| Polling | 27.8 | 11.9 |
| Consult. | 12 | 21.1 |
| Lists | 16.3 | 9 |
| Events | 13.9 | 5.6 |
| Obama | Romney | |
|---|---|---|
| Advertising | 457.6 | 356.8 |
| 85.5 | 123.9 | |
| Payroll | 95.1 | 48 |
| Fundraising | 81.8 | 90.7 |
| Administration | 45.8 | 20.8 |
| Travel | 24.1 | 31.4 |
| Polling | 27.8 | 11.9 |
| Consult. | 12 | 21.1 |
| Lists | 16.3 | 9 |
| Events | 13.9 | 5.6 |
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This graph shows the total spending numbers in the upcoming U.S. 2012 elections between Barack Obama and Mitt Romney, by major category. The data includes money by DNC and RNC, campaign, super PACs, and other sources that don't have to disclose their fundraising. Obama outspent Romney on advertising as of October 2012, having spent about 458 million U.S. dollars on ads.
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- Release date
- October 2012
- Region
- United States
- Survey time period
- October 2012
- Supplementary notes
- Total spending numbers include money by DNC and RNC, campaign, super PACs, and other sources that don't have to disclose their fundraising.
Source
- Show sources information
- Show publisher information
- Release date
- October 2012
More information
- Region
- United States
- Survey time period
- October 2012
- Supplementary notes
- Total spending numbers include money by DNC and RNC, campaign, super PACs, and other sources that don't have to disclose their fundraising.
Other statistics on the topic
2012 Election
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Statistics on "2012 U.S. election part I finances"
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Further Content: Statistics, Studies, and Topic Pages
Statistics
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- Elections 2012 - Romney campaign spending 2011, by category
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Studies
- Political advertising in the U.S.
- United States midterm elections 2018
- General election 2017 in the United Kingdom (UK)
- Spending and Advertising in the U.S. Presidential Election 2016
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Statistics on "2012 U.S. election part I finances"
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- Reported independent or outside* spending in the 2012 U.S. elections, by source (in million U.S. dollars)
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- Spending on issue-related TV ads in the 2012 elections, by topic, as of August 1 (in million U.S. dollars)
- Total amount of money spent to oppose or support candidate Mitt Romney in the 2012 elections as of November 6, by group (in million U.S. dollars)
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- Outside group spending in United States political cycles from 1990 to 2016 (in U.S. dollars)
- Total donations received by 2016 United States presidential candidates from retirees, as of February 22, 2016
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