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Brand and price awareness regarding online services in Germany 2015-2017
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Brand and price awareness regarding online services in Germany 2015-2017
Which is more important to you when it comes to online services: brand or price?

Which is more important to you when it comes to online services: brand or price?
Brand | Price | Don't know | |
---|---|---|---|
- | - | - | - |
- | - | - | - |
- | - | - | - |
- | - | - | - |
Brand | Price | Don't know | |
---|---|---|---|
- | - | - | - |
- | - | - | - |
- | - | - | - |
- | - | - | - |
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Description
Source
More information
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- Release date
- November 2018
- Region
- Germany
- Survey time period
- 2015 to 2018
- Age group
- 14 years and older
- Special properties
- German-speaking population
- Method of interview
- Face-to-face interview
- Supplementary notes
-
Information on base:
German-speaking population age 14 and older
Information on random sample:
2015: 23,090 respondents, projected base of 69.24 million persons
2016: 23,102 respondents, projected base of 69.56 million persons
2017: 23,106 respondents, projected base of 70.09 million persons
2018: 23,389 respondents, projected base of 70.45 million persons
The figures refer to the following studies:
2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019.
You can find further information on the methodology here.
Source
- Show sources information
- Show publisher information
- Release date
- November 2018
More information
- Region
- Germany
- Survey time period
- 2015 to 2018
- Age group
- 14 years and older
- Special properties
- German-speaking population
- Method of interview
- Face-to-face interview
- Supplementary notes
-
Information on base:
German-speaking population age 14 and older
Information on random sample:
2015: 23,090 respondents, projected base of 69.24 million persons
2016: 23,102 respondents, projected base of 69.56 million persons
2017: 23,106 respondents, projected base of 70.09 million persons
2018: 23,389 respondents, projected base of 70.45 million persons
The figures refer to the following studies:
2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019.
You can find further information on the methodology here.
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