The statistic shows the additional value brought by resellers to the products of original equipment manufacturers (OEMs) within the technology manufacturing and distribution ecosystem, according to a 2015 survey conducted by KPMG. As of 2015, 67 percent of reseller respondents highlighted technical support as one of the areas of additional value they provided to their customers.
What additional value do you provide to your customer?*
* Multiple responses were possible.
The source provides the following information: "We surveyed
and interviewed leading companies in the technology manufacturing and
distribution ecosystem. We interviewed executives at OEMs representing a
sizable percentage (by revenue) of the world’s leading technology companies... Our study included respondents from nine leading OEMs, 13 resellers and 18 distributors."
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KPMG. (January 19, 2016). What additional value do you provide to your customer?* [Graph]. In Statista. Retrieved June 30, 2022, from https://www.statista.com/statistics/517349/worldwide-survey-gray-market-reseller-value-add/
KPMG. "What additional value do you provide to your customer?*." Chart. January 19, 2016. Statista. Accessed June 30, 2022. https://www.statista.com/statistics/517349/worldwide-survey-gray-market-reseller-value-add/
KPMG. (2016). What additional value do you provide to your customer?*. Statista. Statista Inc.. Accessed: June 30, 2022. https://www.statista.com/statistics/517349/worldwide-survey-gray-market-reseller-value-add/
KPMG. "What Additional Value Do You Provide to Your Customer?*." Statista, Statista Inc., 19 Jan 2016, https://www.statista.com/statistics/517349/worldwide-survey-gray-market-reseller-value-add/
KPMG, What additional value do you provide to your customer?* Statista, https://www.statista.com/statistics/517349/worldwide-survey-gray-market-reseller-value-add/ (last visited June 30, 2022)
