Italy: use of legal and illegal streaming services 2015-2016
Streaming services and sources
Results of a 2018 survey among Italians showed that when choosing live video providers, the most relevant factor was the speed of the internet connection available. The price came second with 42 percent of preferences. In general, about half of the individuals prefer to stream from websites or apps of broadcasters. 41.5 percent of users would watch content from social networks, while 32.5 percent of the users surveyed streamed content from game apps or websites.
What people stream
According to a 2018 survey, 56 percent of Italian users love to stream TV series online. Also, sports games are quite popular. Lastly, tutorials and how-to videos are streamed by 35 percent of users.