International tourists’ reasons for visiting Australia
During the financial year 2023, visiting friends and family who live in Australia was the most popular reason to go to Australia among international travelers. Around 1.9 million visited for a holiday, and there were approximately 620 thousand business visitors. Elsewhere, there were about 200 thousand job seekers who travelled to Australia for employment reasons.
How long did tourists spend in Australia, and where did they spend the most time?
In 2023, New South Wales accounted for over a third of all international visitor nights spent across Australia. Victoria was the second most popular state, which can be potentially attributed to a higher concentration of visitor attractions there.