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Mobile device usage for e-shopping in European countries 2018

Have you at any time during the past twelve months used your mobile phone or tablet for online buying?

Mobile device usage for e-shopping in European countries 2018 This statistic shows the share of respondents that had used a mobile device for e-shopping in selected European countries within the past 12 months as of 2018. The highest number of buyers using mobile devices, such as a mobile phone or tablet for online shopping was in Spain (71 percent).
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Have you at any time during the past twelve months used your mobile phone or tablet for online buying?

Share of Yes responses
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Share of Yes responses
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This statistic shows the share of respondents that had used a mobile device for e-shopping in selected European countries within the past 12 months as of 2018. The highest number of buyers using mobile devices, such as a mobile phone or tablet for online shopping was in Spain (71 percent).
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Release date
November 2018
Region
Europe
Survey time period
2018**
Number of respondents
10,000*
Age group
15-79 years
Special properties
All that have shopped online
Method of interview
Online interview
Supplementary notes
The report is based on interviews with (a total of) just over 10,000 consumers in Belgium, Denmark, Finland, France, Italy, the Netherlands, Norway, Poland, Spain, the United Kingdom, Sweden and Germany.
** Survey dates: responses were recalculated on the basis of the internet penetration that existed in each country in June 2017.
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