Online privacy

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Statista dossier about online privacy

This dossier presents information on online privacy. Due to the rise of social media and the expanding role of the internet in everyday lives of internet users, the need to protect private data has been an increasingly relevant topic to internet users worldwide. This paper presents U.S. internet users' general thoughts on online privacy and online identity and government surveillance.

Table of contents

  • 1. Online privacy
    • Cyber crime: biggest online data breaches 2007-2018

    • U.S. online user top internet usage concerns 2017

    • U.S. internet user opinion about online privacy 2017

    • Leading digitally shared content worldwide 2017

    • Severest types of hacking according to U.S. adults 2017

    • U.S. adult user trust in institutional security of personal information 2017

    • U.S. internet users sharing passwords with friends and family 2016

    • U.S. consumer views regarding leading tech and internet brands 2017

    • U.S. online user attitude towards website cookie usage 2017

    • U.S. online user confidence in data security of American companies 2017

    • U.S. perception of personal information security online 2017

    • Most sensitive private information online 2017

  • 2. Security measures
    • Online privacy and anonymity strategies of U.S. internet users 2018

    • U.S. online user privacy measure usage 2017

    • Use of two-factor authentication among U.S. online users 2013-2017

    • Use of two-factor authentication among U.S. online users 2017

    • U.S. internet users using the same password across accounts 2018

    • U.S. internet users using the same password across accounts 2018, by age group

    • Frequency of changing online account passwords in the U.S. 2017

    • Effect of hacking concerns on U.S. digital shopping behavior 2016

    • Leading U.S. online user privacy measures 2017

    • U.S. user attention regarding smartphone app permissions 2017

    • Common complaints about mobile shopping U.S. 2017

    • Cyber crime victimization rate of online adults 2017

  • 3. Personal data
    • Identity theft data breaches worldwide 2013-2018

    • U.S. internet user online identity theft rate 2018

    • U.S. internet user awareness of personalized online advertising frequency 2017

    • U.S. opinion on companies buying personal data for online ads 2018

    • U.S. opinion on companies selling personal data for online ads 2018

    • U.S. opinion on companies buying personal data for online ads 2018, by age

    • U.S. internet users not sharing user data for targeted ads 2018, by age group

    • U.S. primary attitude towards personalized video ads 2017

    • Reasons for adblocking use in the U.S. 2018

  • 4. Social media privacy
    • Prevention of bad social media experiences via privacy settings U.S. 2017, by age

    • U.S. social media privacy setting confidence 2017, by age group

    • U.S. online user worry about personal data security with social media companies 2017

    • U.S. awareness about Facebook data scandal regarding Cambridge Analytica 2018

    • Countries most affected by Cambridge Analytics Facebook scandal 2018

    • U.S. view on past safekeeping of user data by Facebook 2018

    • U.S. view on Facebook's future performance in safeguarding personal data 2018

    • U.S. trust in social media companies safeguarding personal user data 2018

    • U.S. view on government regulation of social media companies & user data 2018

    • U.S. Facebook users who have considered deleting their profile 2018

    • U.S. guess how many friends & family have deleted their Facebook profiles 2018

  • 5. Government surveillance
    • Freedom House Index: internet freedom in selected countries 2018

    • U.S. concerns about government surveillance 2015

    • U.S. online strategies to hide information from the government 2015

    • Google user data requests from federal agencies and governments H1 2018, by country

    • Twitter: user data requests from federal agencies and governments H1 2018

    • Facebook: user data requests from federal agencies and governments H1 2018

    • Snapchat user data requests by U.S. federal authorities 2014-2017

    • Biggest U.S. government cyber security problems according to U.S. adults 2017

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