Decorative Cosmetics and Facial Care in the U.S. 2019

Statista Consumer Survey - Survey Data Table

The Statista survey "Decorative Cosmetics and Facial Care" covers ownership, usage, purchase behavior, willingness to pay, brand loyalty and spending habits of female U.S. consumers for several decorative cosmetics products.
Some 19% of respondents use lipstick daily, 34% state they own 3 - 5 lipstick products.
Furthermore, respondents were asked about their awareness and usage of major beauty brands, favorite purchase channels and purchase criteria. Some 85% of respondents state they know CoverGirl and 41% own products from CoverGirl.
The survey also provides information about the most and least important products in the field of decorative cosmetics and facial care products.

For the survey "Decorative Cosmetics and Facial Care 2019" Statista asked 1,003 female U.S. consumers about beauty products.
The survey data table contains the complete tables for the survey including various column headings.


Topics of the survey

  • General
  • Face make-up
  • Lipstick
  • Eye make-up
  • Nail polish
  • Facial cleanser
  • Skincare products
  • Masks, peeling, serum
  • Top beauty products
  • Brands
  • Channels
  • Purchase criteria
  • Inspiration & Trends
  • Demographics

Design of the survey
  • Method: Online Survey
  • Survey name: Decorative Cosmetics and Facial Care in the U.S.
  • Region: USA
  • Number of respondents: 1,003
  • Age of respondents: 16 years and older
  • Type of respondents: female US residential online population
  • Survey time period: 5th to 7th of June 2019

Column headings
  • Age
  • Income
  • Education
  • Martial Status
  • Region

  • Language: English
  • Released: June 2019
More than 7,500
Recommended studies and dossiers
Show more
Recent studies and dossiers
You may also be interested in...
Statista is a great source of knowledge, and pretty helpful to manage the daily work.

Christof Baron about Statista CEO, MindShare Germany

Any more questions?

Get in touch with us quickly and easily.
We are happy to help!