Online vs. offline product research by category in India 2022

Published by
Alexander Kunst,
Mar 15, 2023
When asked about "Online vs. offline product research by category", most Indian respondents pick "Bags & accessories" as an answer. 63 percent did so in our online survey in 2022.
The Global survey is part of Statista Consumer Insights, providing you with exclusive consumer survey results on more than 500 industries and topics.

Online vs. offline product research by category in India in 2022

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Number of respondents

4,031 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "For which of these products do you mostly look for information online rather than offline?"

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Statistics on " Omnichannel retail in India "

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Market overview

4

Online vs offline retail

6

Offline retail

5

Online retail

6

Omnichannel retailers

6

Further related statistics

8

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Topics

Omnichannel retail in IndiaE-commerce in IndiaRetail in IndiaOnline grocery shopping in IndiaD2C market in India
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